- Fuego Yámana
- /
- Lulea
luleå
Believing that yoga is one of the forces that contributes to the change of consciousness for a better world, the brand brought us the name Lulea, a Swedish city where the Lule River flows.
![06-lulea-sweater (1) lulea](https://www.fuegoyamana.com/wp-content/uploads/2022/01/06-lulea-sweater-1.jpg)
![01-lulea-marca (1) Lulea - Marca](https://www.fuegoyamana.com/wp-content/uploads/2022/01/01-lulea-marca-1.jpg)
![lulea-website (1)](https://www.fuegoyamana.com/wp-content/uploads/2022/01/lulea-website-1.jpg)
Inspired by the creativity, introspection and aesthetics of the Scandinavian countries, we build the brand DNA knowing what the client wanted: an identity that communicates the essence of specialized clothing for this practice. Just as they seek balance through the union of organic forms, we worked on a logo that connotes a person in a position of meditation with a dawn of radiant sun that conveys truth, harmony, well-being, discipline and the ability to observe with a global vision.
![02-lulea-iso (1)](https://www.fuegoyamana.com/wp-content/uploads/2022/01/02-lulea-iso-1.jpg)
![04-lulea-vertical (1)](https://www.fuegoyamana.com/wp-content/uploads/2022/01/04-lulea-vertical-1.jpg)
![03-lulea-logotipo (1)](https://www.fuegoyamana.com/wp-content/uploads/2022/01/03-lulea-logotipo-1.jpg)
![05-lulea-aplicacion (1) lulea](https://www.fuegoyamana.com/wp-content/uploads/2022/01/05-lulea-aplicacion-1.jpg)